Rail industry showcases special illustration in support of Samaritans' annual 'Brew Monday' campaign: Brew Monday illustration by Charlie Mackesy

Monday 18 Jan 2021

Rail industry showcases special illustration in support of Samaritans' annual 'Brew Monday' campaign

Region & Route:
National

• Charlie Mackesy, author of the much-loved book The Boy, the Mole, the Fox and the Horse, has come together with Samaritans and Network Rail to encourage passengers and staff to reach out over a virtual cuppa and chat to those they care about during the winter months
• Charlie's illustration, of his beloved character the Mole, will be featured across Network Rail stations, including London Waterloo’s big screen, from January 18

Today may be ‘Blue Monday’ – thought to be the most difficult day of the year – but Samaritans’ Brew Monday campaign, supported by Network Rail and the wider rail industry, aims to raise spirits by harnessing the uplifting power of a good brew and a chat.

In a bid to beat the winter blues and after a challenging year for all as restrictions continue, author and illustrator Charlie Mackesy is showing his support by creating a special illustration to encourage rail passengers and staff to reach out to someone they care about and connect over a virtual cuppa this winter.

It comes as new online research from Samaritans has found that over half (58%) of UK adults, felt that speaking regularly to friends and family either on the phone, via video calls or in person over the last year had a positive effect on their mental wellbeing. Among these, helping people keep in contact with loved ones, feeling less isolated and improving their mood were all highlighted as common reasons for keeping in touch.

To help ensure less people struggle alone, Samaritans is kicking off Brew Monday today. Turning ‘Blue Monday’ on its head and into something positive, Charlie Mackesy has shared an uplifting illustration from his international bestselling book The Boy, the Mole, the Fox and the Horse, whose drawings and words of hope have brought comfort to many this year. Charlie has penned a new message for Brew Monday within the illustration, as the Mole asks a slice of cake, “can I share you with a friend?”.

Whilst the current pandemic restrictions mean that Samaritans volunteers can’t be at stations talking to passengers about the importance of staying connected this Brew Monday, the illustration will be displayed across Network Rail stations’ digital screens, highlighting the power of human connection to inspire passengers instead.

Speaking about his support for the campaign, Charlie said:  “I’m happy to be able to share the Mole with Samaritans for Brew Monday. I hope people will see the drawing and consider sharing their own virtual piece of cake and a nice cup of tea with someone close to them. It has been a hard year for a lot of us and talking and being with loved ones means so much more to us now.”

Network Rail staff will also be holding virtual Brew events to check in on their colleagues, friends and family members that they can’t be with, to stay connected this winter.

Andrew Haines, chief executive of Network Rail said: “This year, it’s more important than ever that we make time to take care of ourselves and check in on each other. That’s why we’re supporting Brew Monday. I encourage you all to take five and to talk to a friend, family member or colleague today. Something as simple as this could make a real difference to someone who may be struggling.”

Julie Bentley, Samaritans’ CEO, said: “We’re so grateful to Network Rail and the rail industry for their support of Brew Monday this year. The challenges that many people face during this season have been felt even more acutely this year with the pandemic restrictions. At Samaritans, we know how powerful talking and listening, even if it is virtually, can be. It doesn’t have to be a Monday or a cup of tea, it’s about taking the time to really listen and supporting one another, which could potentially save a life.”

The Brew Monday support comes as part of the rail industry’s suicide prevention programme. Samaritans has worked in partnership with Network Rail, on behalf of the rail industry, to reduce suicides on the railway for over 10 years, having trained over 22,000 rail and BTP staff to look out for passengers and make conversation if they feel someone might be vulnerable.

Find out more at samaritans.org/brewmonday or join the conversation on social media using #BrewMonday and why not make a donation while you’re there, you could help save a life.  Charlie’s illustration is also available to buy on a pin badge from Samaritans’ online shop.

ENDS

Notes to Editors

  • Find out more about Brew Monday here 
  • Research was carried out by YouGov from 27-30 November 2020 and included 2,075 UK adults. The survey was carried out online. The figures have been weighted and are representative of all UK adults (aged 18+)
  • Over half (58%) said that connecting with others in person or on the phone / video calls, has had a positive effect on their mental health and wellbeing since the start of lockdown in March
  • Of those that said connecting with others has had a positive effect on their mental health, the top reasons for this include helping people to keep in touch with family and friends (79%), feeling less isolated (59%) and improving their mood (54%)
  • 81% said that feeling connected to other people (i.e. to know that someone is there who cares for your wellbeing) since the pandemic restrictions began was important
  • Anyone can contact Samaritans FREE any time from any phone on 116 123, even a mobile without credit. This number won’t show up on your phone bill. Or you can email jo@samaritans.org or visit samaritans.org
  • Samaritans has worked in partnership with the rail industry and the British Transport Police to reduce suicides on the railway for over 10 years. This includes training rail staff to look out for people who might need help and start a conversation, offering their support and getting them to safety. To date, over 22,000 rail staff and BTP officers have been trained in suicide prevention
  • Every seven seconds, Samaritans responds to a call for help 
  • Samaritans is a charity and it’s the public’s kind donations and more than 20,000 volunteers that mean it is always there for anyone struggling to cope. Find out how you can support or volunteer  
  • You can follow Samaritans on social media on TwitterFacebook and Instagram

                                 


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Journalists
Charlie Oven
Senior media relations manager, campaigns
Network Rail
charlie.oven@networkrail.co.uk

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